[New] Meta's first true AR glasses are in the works for 2025-26, aiming for a mainstream form factor.
TS2 Space
[New] If Apple cannot deliver breakthrough AR products or competitive AI features, its long-term growth could stall.
Ainvest
Drone-driven entertainment is projected to reach $163.6 B by 2030, led by AI, 5G, and AR-enabled immersive storytelling.
Ainvest
Broader predictions suggest that 35-40% of internet users in the USA (approximately 60% of the total population) will regularly use AR by 2025.
Emerline
Mobile AR games are showing significant growth, from $4.2 billion in 2023 to $31.5 billion in 2033.
Emerline
Apple will release a more affordable AR/VR headset by 2025-26.
TS2 Space
The EU is, however, mulling stricter privacy rules around AR smart glasses in public, which could surface later in 2025.
TS2 Space
Enterprise AR is expected to grow significantly as companies like Microsoft and artlabs continue to innovate with products like the HoloLens 2 and Vuforia, respectively.
artlabs | Scaling 3D with AI and Enabling AR Experience
A number of companies (including large tech companies such as Google and Apple) have made investments in augmented reality in the hopes that it will be a major part of the future of technology and will change the way people interact with technology.
EBSCO Information Services, Inc. | www.ebsco.com
Virtual reality and augmented reality technologies will continue to gain traction in 2025.
Education
Strong wave of hardware innovation in H2 2025 may trigger a shift: more than 20 million AR-capable eyewear shipments are expected by 2027.
AUGmentecture Blog
The UK-based 2024 Department for Business and Trade, a government department, is projected to increase spending on augmented reality and virtual reality by a whopping 78.3%, hitting £62.5 billion by 2030 in the UK.
openpr
The next decade might even bring even more groundbreaking tools: next-generation biometric implants, holographic game replays, AI referees, and augmented reality-enabled personalized fan experiences.
Fort Worth Weekly
By 2026, revenue from consumer and enterprise AR glasses (hardware and software) is expected to reach $35.06 billion.
Emerline
By 2035, VR and AR will no longer be confined to gaming headsets or niche applications - they will be as integrated into daily life as smartphones are today.
Medium
Last updated: 07 September 2025
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